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OUR STORY & MISSION

AN OPPORTUNITY GIVEN LIFE

through a collective of creative visionaries

Sick of copy/paste socials and entirely mediocre day-to-day interactions, our founder knew there was an opportunity to do better. The empty "how are you today?" just wouldn't suffice in a world full of people desperate to be seen. It wasn't about a massive over-haul either. It was sequence of 1 degree shifts & open hearts that would change the norm. She knew this change wasn't possible to execute alone, so she sought out other visionaries that could come together & dream it to life. Only as a collective could they ignite the change necessary to truly inspire better communities. Only as a collective was it possible.

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MEET JESSICA DE CASTRO

founder. experience parnter.

 An eccentric, charismatic & loving human with a million & one ideas & not nearly enough time. Jessica lives for opportunities to build meaningful relationships & to teach others the power of leading heart-centered businesses. 
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After more than a decade doing business development in the world of luxury retail, it was time for a change. Jessica took her big-brand experience (alongside what she innately knew about humans) in a direction that would directly impact the small & mighty businesses that are the heart & soul of our communities. 

Jessica holds the vision that small businesses & youth have a unique opportunity to make economy-shifting change. Because small businesses drive our communities & our youth drive our future. What could be more important? 

Click here to book a call directly with Jessica

COLLABORATIVE GENIUS
is something we swear by

We know how to stay in our lane. No one at Coello is expected to be an expert at everything. Transparency in our areas of opportunity allows for our greatness in others to shine. We also know our own areas of genius and we bring those things to the open table. When we come together in respect & admiration for each other, we make the miracles happen.

We'd love to bring this magic to you!​

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"The best way to find yourself

is to lose yourself in the

service of others."

- Mahatma Ghandi

MEET OUR KEY
COLLABORATORS

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Chantelle

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Salma

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Cassandra

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Susan

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Julie

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